WHATSAPP BROADCAST · OFFICIAL META API

WhatsApp Broadcast: The Right People, at the Right Time, Without Ban Risk.

Send WhatsApp campaigns to the leads and customers in your CRM, chosen by stage, tag and source. Official Meta templates, personal variables, scheduling, drip sending with a daily limit and read reports.

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WhatsApp Broadcast: iri CRM
Audience

Send to the right people, not everyone

Pick recipients from the CRM: filter by pipeline stage, tag, source and date range, or upload a CSV list. You see how many people it will reach before you send.

Leads or customers
Stage, tag, source and date filters
CSV list upload
Send to the right people, not everyone
Official templates

Send safely with Meta-approved templates

Messages go through the official WhatsApp Cloud API with Meta-approved templates, with an image header, variables such as the person's name, and buttons. Send yourself a test first.

Image, document or video header
Variables like {{name}} and {{service}}
Test send
Send safely with Meta-approved templates
Scheduling and pace

Send large lists gradually

Schedule a campaign for later or spread it over days with a daily limit. Messages are spaced out, and delivered, read and failed messages are reported.

Scheduled campaigns
Drip sending with a daily limit
Delivered, read and failed report
Send large lists gradually

Everything you need in one panel

With automations

People who reply are followed up by workflows.

AI answers

Replies to the campaign are greeted by the AI assistant.

Source tracking

Sales from a campaign show up in reports.

Any language

Templates in several languages; replies translated live.

Campaign history

Results and recipients of every campaign are kept.

Email too

Send an email campaign to the same audience.

FAQ

Frequently Asked Questions

iri CRM uses the official Meta WhatsApp Cloud API with Meta-approved templates, which removes the ban risk of unofficial QR tools. You can also set a delay between messages and a daily limit.
iri CRM takes no commission on messages. Meta's fees for WhatsApp template messages are billed by Meta directly, through your Meta account.
Leads or customers in your CRM, chosen by pipeline stage, tag, source and date range. You can also upload a CSV list.
Starter is $40 a month (1 user, 1 WhatsApp line). The AI sales assistant and the cloud call center are in Pro AI ($140 a month). For teams, Scale & Custom: $100 a month base + $20 per user + $20 per WhatsApp line. Yearly billing saves 20%; 7-day free trial without a credit card.
The account opens in minutes and you connect your WhatsApp line through Meta. Existing customer lists can be imported from Excel.

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